Morgan Marcani
Art Director, Cocktail Connoisseur, & Master of Hyperbole.
Citizen-Header.jpg

Citizen Website

 

Citizen Website

Citizen is an advertising agency that leads with its values. For this complete site overhaul, it was important to the founder that those values be prominently featured. We worked with the developers to ensure a back-end that allows the user to load multiple slides into the marquee, as well as to change and/or turn off the marquee page by page. The five featured spots on the homepage can also be entered manually, or will pull from the most recent case studies posted. 

Agency: Citizen Group / Role: Art Director, Designer / Co-Art Direction & Design: Lily Donovan-Seid 

 
 
Team page highlights each Citizen's personality. Titles and mini bios show on rollover or click. 

Team page highlights each Citizen's personality. Titles and mini bios show on rollover or click. 

Citizen's work is displayed in a case study gallery with ample room for a preview image or video.  

Citizen's work is displayed in a case study gallery with ample room for a preview image or video.  

Case Study pages have expandable/collapsable modules for copy.

Case Study pages have expandable/collapsable modules for copy.

Editable content within the module includes large stats, description copy, tags, and links. 

Editable content within the module includes large stats, description copy, tags, and links. 

Trends is Citizen's take on a blog platform, and features posts from the founder and partners.

Trends is Citizen's take on a blog platform, and features posts from the founder and partners.

Trends and Work can be filtered by topic, client, or keyword. 

Trends and Work can be filtered by topic, client, or keyword. 

Posts can be navigated laterally, and related stories are suggested at the end of the post.

Posts can be navigated laterally, and related stories are suggested at the end of the post.

Services breaks down the agency's capabilities and creative process. 

Services breaks down the agency's capabilities and creative process.